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The face of the pump-side screen.

The director lights get the driver served fast. Bamba™ is what they remember afterwards: a friendly character who greets them, rewards them and brings them back.

The face of the pump-side screen

Meet Bamba™. The reason they come back.

Bamba™ is the retro rewards character on your pump screens, in the app and on every cup. While the bay light gets the driver served, Bamba makes the visit worth remembering.

  • Points on every fill-up
  • Birthday & milestone rewards
  • Café and car-wash perks
  • Works at every site
Bring Bamba™ to your forecourt
Bamba™, the JourneyIQ fuel-nozzle mascot
Welcome back, Thabo! Your flat white's on us today.
Gold tier · points2,480
JourneyIQ travel mugs
JourneyIQ coral fabric with the JQ mark
JourneyIQ projecting sign with Bamba
JourneyIQ app icon on a phone home screen
JourneyIQ app splash screen on a phone

The screen beside the pump, in three taps.

The plate links to the customer: how often they visit, what they buy. So the screen greets them, takes the transaction, and shows an offer that's actually for them.

Pump 6Welcome back, ThaboGreat to see you again

Greets by name

No loyalty card, no code. The screen already knows who's here.

Just for youFlat white + croissantYour usual, ready at the café

Offers what they want

An offer based on what this driver actually buys, not what everyone gets.

Fuel totalConfirm & payOne tap at the pump

Takes the payment

The transaction happens at the pump, before the nozzle is back. A new ad line on every screen, too.

Illustrative screens with invented names and offers.

Let's put it on one of your forecourts.

Tell us about your sites and we'll plan a pilot with you. Running a network? We'll pilot a region.

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